The start of every decade sees a change of guard in terms of trends, where old strategies and processes give way to reliably more relevant ones to keep the business continuously viable. The recruitment process, with the advent of HR technologies in the last decade, has gone through a paradigm change, a change where the business models had to be realigned with the ever-
changing the hiring landscape. The start of 2020 will present hiring managers with a new set of challenges, resulting from a change in workforce, demographics and candidate’s adaptability towards new technology trends.
Let’s take a look at the top 5 recruiting trends in 2020 as talent acquisition moves from paper-
based resumes to hiring based on video interviews and skill assessments.
1. Candidate engagement was primarily an adjunct to the recruitment process in the last
decade, rising into prominence only in the last few years. In 2020 the employers will
have to focus on providing candidate experience that will commensurate with the
candidate expectations. Although monetary benefits will be one of the biggest motivators
for a candidate to choose an organization, it would be the company’s culture and values
that will gravitate towards signing the dotted line eventually.
2. The role of HR technologies, now considered a boon to the recruitment lifecycle, will
have a more pertinent role to play in the coming decade. The recruitment process will
leverage the capabilities of AI and machine learning, like never seen before to
incorporate smart and relevant hiring into their recruitment process. AI will enable a
shorter recruitment cycle with a sole focus on making repetitive HR tasks a thing of the
3. The future is mobile, and the trend of social media recruiting is bound to grow in 2020.
As seen towards the end of the last decade, attracting candidates through non-traditional
platforms like Facebook, Twitter and Instagram will become the norm. The use of
desktop for a job search will see a major decline in comparison to mobile and therefore
the business will have to optimize their job application process to cater to different
4. There would be more prioritization of diversity hiring and inclusion to increase the
company’s global digital impact and as a driver of engagement for greater return on
investment. As the globalized footprints of the business increase and the geographical
boundaries blur it will be imperative to hire a diverse workforce to drive the unrestricted
flow of creative ideas.
5. The biggest recruiting trend of 2020 will be the advent of the 21st-century recruiter who
would have to be proficient and involved in the business side of the recruiting process
along with being a subject matter expert in their field of recruitment. Recruiters should be
able to keep themselves abreast of HR technologies like AI and machine learning to be
able to deliver solutions in the least possible turnaround time.
The hiring landscape will see a dramatic change in the years to come and therefore the hiring
managers need to keep revising their hiring strategies to attract the best relevant talent.
Technology-driven hiring will be the norm in the new decade where automation is going to gain
more traction, with an inclination towards software that would provide integration among all
recruitment tools on one single platform.