The adoption of mobile technology is largely the result of the widespread use of mobile devices such as tablets and smartphones. These devices have become an interface in both B2C and B2B interactions resulting in on the go interaction and immediate responsiveness. In the wake of advancements in mobile technology, the focus of the companies has shifted on developing mobile-optimized websites and applications, designed to run simply on a digital platform. It’s safe to say that nowadays every transaction or collaboration is initiated on custom-built smartphone apps, exacerbating the need for an organization to invest in mobile adoption, and be relevant in the ever-changing IT world.
With so much of disruption at stake due to the flourish of the digital platform, no company could afford to wear a garb of ignorance and expect to remain viable in the competitive B2B or B2C landscape. Mobile recruitment strategy is one such area which drives the competitive capability of an organization, especially the HR line of business.
Let’s look at the four pertinent reasons for adopting mobile friendly operations in the recruiting landscape.
The recruitment process is a long and time-consuming process but with mobile recruitment, the time to hire can be dramatically reduced. The recruiters can get real-time information from the candidates on the go and accomplish tasks like application review, scheduling an interview on the fly. Clearly, without a mobile recruitment strategy, a business risk losing out to a competitor, with long-term ramifications to its brand image.